The witch’s home bar: 6 occult-inspired bottles to charm your guests

Everyone knows that witches throw the best parties…but what do you pour when witches gather? No dry-ice Halloween cocktails or gummy snakes or blood-red punch on this list. We’re interested in the real top-shelf mojo: Bottles with a witchy heritage, the patronage of a Pagan deity, or mind-bending botanicals. Whether you’re stocking your bar for […]

Deck review: Otherkin Tarot

In the follow-up to 2016’s excellent Linestrider Tarot, deck creator Siolo Thompson is still striding lines. This time, the barrier being teetered upon is the dividing line between traditional Tarot and avant-garde art deck. Flipping through the Otherkin Tarot is like taking a trip through the looking glass. Every familiar element is countered by something […]

Event Review: Mystic South 2019

Howdy! It’s me, your intrepid Pagan traveler with some notes from my first Mystic South event. Mystic South, in case you haven’t heard of it, is a new-ish Pagan conference that happens every summer in Atlanta. Mystic South is a hotel-based weekend event and claims about 450 attendees. The event brings together Pagan authors, performers, […]

Psychic empathy: Understanding and developing your empathic gifts

Empathy: It may be the most common of all psychic experiences—so common that it often seems perfectly ordinary. Have you ever “caught” a bad mood from a coworker as if it were a cold? Have you ever been swept up in the excitement of a sporting event, yelling and cheering, even though you didn’t really […]

Discover your Tarot birth card in the Major Arcana

If you have a birthday, then you have a birth card in the Tarot. (Actually, you have three—but this article focuses on the birth cards in the Major Arcana.) Learning your birth card(s) can provide insights about your personality and life’s path and enhance any readings you perform for yourself. The twelve birth cards (the […]

Pagan and metaphysical stores in Dallas / Fort Worth

Howdy, y’all! Here’s a comprehensive guide on where to shop for magickal supplies in DFW, presented by a local Witch and native Dallasite. For the past few years, I’ve heard people remark that Dallas doesn’t have any really great metaphysical shops—something on par with, say, Houston’s Magick Cauldron or Austin’s Nature’s Treasures. A friend likes […]

Seven witchcraft shortcuts that won’t mess up your magick

Haste makes waste. Garbage in, garbage out. In witchcraft, as in life, taking too many shortcuts often leads to underwhelming results. However, fast magick doesn’t necessarily have to be sloppy magick. Few of us have time for hours-long rituals, but we can still find ways to fit ­­spiritual practice into our busy lives. Here are […]

Online witchcraft schools: What you should know

Thinking about deepening your witchcraft studies by attending school? Welcome to the future—it’s pretty amazing here! One of the blessings of the information age is that it is easier than ever to connect with a teacher, especially in arcane subject matter that was once available only to a select few. Most witchcraft schools exist primarily […]

All about wand woods: Magick and meaning from Alder to Zebrawood

Welcome to the world of woods! As a wand-maker (or wand purchaser), you may wish to know more about the different woods that lend their character to your magickal tools. This list is alphabetical and includes many of the most common wand woods. The woods on this list are drawn from three broad categories: The […]

100+ Pagan or Witch names and their meanings

Looking for the perfect Pagan or witch name? Check out our list of over 100 magickal names drawn from the realms of the occult. Whether it’s for yourself, an animal familiar, or a fictional character, have fun perusing these delightfully witchy monikers. Christian names have usually honored Biblical figures and saints, but Pagans prefer to […]

Five hard truths about magick

Of the many laws of magick, there’s a few that you’ll never see on a T-shirt or affirmation board. Here, we’ll cover some of the tough stuff: The harsh, the unsettling, the ambiguous facts of living an enchanted life. This article was inspired by some recent discussions of false positivity—that is, the habitual repetition of […]

Deck review: Rackham Tarot

One of the most anticipated new Tarot decks of 2019, the Rackham Tarot is based on the artwork of the beloved illustrator Arthur Rackham. Rackham’s fantasy worlds are populated with elves and goblins, golden-haired princesses and sly old crones. His artwork appeals to occultists because of his skill in evoking the enchantment (and danger) of […]

Magickal properties of Burdock

Burdock has a magickal reputation that belies its humble, earthy appearance. Native to Europe and parts of Asia, Burdock has been an ingredient in medicinal and brewing recipes since at least medieval times. (It was used as a bittering agent in beer before the widespread adoption of hops.) Eventually, this persistent Old World herb spread […]

Getting a psychic reading: An insider’s guide

I sense…there’s something you’re searching for. It’s becoming clearer… I’ve got it! You’re curious about getting a psychic reading! The topic of psychic readings is one that is shrouded in mystery and misunderstanding. In this article, we’ll delve into what goes on behind that lacy dragonfly curtain at your local witchy emporium. We’ll take a […]

Red candle magick

Human beings, it seems, have an irresistible attraction to the color red. Rubies are the most precious of all gems, wearing red has been shown to increase attractiveness in dating studies, and marketing experts tell us that red-hued ads get more clicks than any other color. It should come as no surprise that red candles […]

What’s up with the blank rune?

The blank rune is a curious appendage to most rune tile sets. Called the “Wyrd rune” or “Odin’s rune,” this mute little tile is the topic of much debate among rune readers. The 24 Elder Futhark runes are—among other things—an archaic alphabet and a divinatory system. Each character has three broad levels of meaning: a […]

What to expect at a Pagan festival

Thinking about attending a Pagan festival? Great! Festivals are a fabulous way to meet like-minded friends, nurture the mind and spirit, and be part of a vibrant, celebratory community. But there’s a lot to consider before you pitch your tent and go bounding toward the revel fire. This article will help you sidestep some of […]

Purple candle magick

Wisdom, dreams, and psychic vision. That’s what it says on the product page for our Basic Purple Candle. But what if you want to know more? Welcome to the first installment in our advanced color magick series. This article takes a long look at aaaaaallll (well, most) of the things you can do with a […]

Eight famous magickal oils (and how to use them)

A row of little potions with colorful names and indescribable fragrances: Uncrossing Oil, Black Cat Oil, Four Thieves…where did they come from, and what are they used for? Most of these oils have their origins in American rootwork, Hoodoo, or Conjure. They were developed by magick workers in rural and minority communities, and the recipes […]

The no-nonsense smudging guide

Freshen up your life with the cleansing power of herbal incense! Smudging questions are some of the most common ones we get around the shop, so I’ve put them together in little bundle (heh). We cover why and when to smudge, some popular smudging herbs, and other questions people ask about smudging and space cleansing […]

Graveyard magick: A Witch’s guide

Just about every Witch loves to poke around in old cemeteries and graveyards. And yet, actually doing magick in graveyards is a guarded subject, even among people who practice their craft without shame. Is it discomfort with death? Fear of not being taken seriously? The overwhelming influence of the white-light crowd? Who knows. Graveyards are […]

Selling magick without selling your soul

There’s not many places you can go to shop for a love spell these days. Or a haunted doll. Or a candle that will make your neighbors move out. Purveyors of magickal services have been driven into the back alleys of the internet, never to be seen again on reputable shopping sites. eBay has banned […]